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Dentistry Healthcare

Marmor Clinic & KP Dent

Strategic lead generation and digital marketing support for two dental practices in a competitive market.

Marmor Clinic & KP Dent
1.6M Impressions for Marmor Clinic
$1.33 Cost per lead for Marmor Clinic
€0.93 Cost per lead for KP Dent on Meta

The Client

Two dental practices focused on patient-centered care and quality treatment.

Marmor Clinic is a dental practice dedicated to providing comprehensive oral health solutions, from routine check-ups to advanced dental treatments, in a welcoming and patient-focused environment.

KP Dent offers personalized dental services designed to maintain and enhance oral health. With a focus on both general and cosmetic dentistry, the practice combines modern technology with a strong commitment to patient comfort and satisfaction.

The Challenge

Generating high-quality leads in a competitive dental market.

Marmor Clinic and KP Dent needed a more effective way to generate valuable patient leads in a crowded market. The challenge was not only increasing visibility, but also improving lead conversion efficiency so both clinics could secure appointments at a sustainable cost.

They needed a digital strategy that could strengthen online presence, support better-performing campaigns, and turn traffic into qualified patient inquiries more consistently.

What We Did

Strategic support across social media, content, and lead generation.

Liatto supported both clinics through focused digital marketing efforts designed to improve visibility, engagement, and lead performance.

  • Social media management
  • Video and content creation
  • Lead generation

The Results

Stronger lead performance, efficient acquisition costs, and meaningful growth in visibility.

The work helped both practices improve marketing performance across key channels while generating leads more efficiently. For Marmor Clinic, the results included strong traffic growth, high impressions, and low acquisition costs. For KP Dent, the campaigns delivered efficient Meta and Google performance with meaningful lead contribution from paid traffic.

36.4%New website usersQ1 2024 vs Q1 2023
1.6MImpressions
98,000Clicks
$0.05Cost per click
$1.33Cost per lead
$0.08Cost per landing page view
€0.93Cost per lead on Meta
10.73%CTR on Meta
€0.04CPC on Meta
50%Leads from Meta Ads
7.85%Interaction rate on Google

CPC on Google: 0.47 BGN

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